North & Coast.
Niche:
Ecommerce
Timeline:
60 Days
Service(s):
Meta Ads & TikTok Ads
The Challenge
Despite strong products, North & Coast could not scale TikTok Ads profitably. Performance was inconsistent and creative lacked direction.
Our Strategy
We developed a creator-style content strategy, tested multiple creative angles weekly, and implemented full-funnel retargeting across TikTok and Meta.
The Results
Engagement increased rapidly, conversion rates stabilized, and TikTok became a reliable growth channel rather than an experiment.
Key Outcome
3.9x ROAS from TikTok Ads
Consistent month-over-month revenue growth
